Practice
Two things, under one senior lead. Brand and communication: positioning, narrative, activation, events and content for premium brands. And AI and automation: we find the manual, repeatable work in a company together with its team, build the automations and custom tools that take it over, and train employees to use AI on their own tasks.
With a short audit, done together with you and your team, of where the hours actually go. Not every task is worth automating, and you hear which ones are not. From there it is either a one-time setup with a fixed scope and price, or an ongoing retainer where we keep building and maintaining as new needs come up.
No. Tools are built around how your team already works and handed over with documentation written for the people who use them. Where it helps, we run hands-on sessions so your team learns AI on their own tasks, not on generic examples. You own the result and can change it without us.
Neither in the traditional sense. KOA is a senior-led advisory practice with full execution capability. You get consultancy-level thinking and agency-level delivery, without the overhead, junior layers and handovers of either.
Three commitments. The person who wins your project is the person who does the work. You get honest counsel, including a clear no when a brief does not hold up. And we only build what your organisation can actually execute, because strategy that cannot be operationalised is not strategy.
KOA was founded by Michael Brahmst, and he leads the work. The senior person you meet on the first call is the one who owns your engagement through to delivery. Specialists join around the brief, but accountability stays in one place and is never delegated down to a junior team.
Recent lead roles include CUPRA at the Berlinale, delivered end-to-end as Official Mobility Partner of one of the world's most prominent film festivals; CUPRA at Parookaville, one coherent brand presence at one of Europe's biggest electronic music festivals; and Audi at the Rallye Dakar, 15 days embedded as senior content lead across the world's most demanding rally. Detailed case walkthroughs are part of the first call.
Deepest experience in automotive, culture and live entertainment, and premium consumer brands, B2B and B2C, DACH and international. The work is brand-led, not industry-led: the questions a strong brand has to answer are the same across categories. Where category depth is needed, vetted specialists join the project.
Marketing leaders, brand directors, founders and management teams, usually when a project is too strategic for a production agency and too hands-on for a classic consultancy. We work with your in-house team, not around it.
Premium positioning and real ambition, in any category, B2B or B2C. The engagements that work best have a brand question worth answering and a team ready to act on the answer. If a brief is mainly volume production, or pure strategy with no intent to execute, KOA is usually not the right fit, and you will hear that early.
Three. Project: defined scope and deliverables, built for activations and event windows. Retainer: monthly senior capacity for ongoing brand and content needs. Workshop: one or two days to clarify objectives and define the right first step. Most relationships start with a project or a workshop.
With a fixed, written proposal against a defined scope, before anything starts. No open-ended day rates, no surprise line items. If budget and ambition do not match, you hear it in the first call, together with what we would do instead.
You get a response within 24 hours and a proposal within a week of the intro call. Workshops typically run within two to four weeks, activations follow the event calendar, retainers start with the next monthly cycle. KOA is deliberately small and takes on a limited number of engagements in parallel, so capacity is confirmed before we commit.
With a 30-minute call: context, timing, scope. No deck required on your end, no pitch theatre on ours. If there is a fit, you receive a written proposal within a week. If there is not, you hear that too, usually with a recommendation for what to do instead.
Yes. Concept, production steering and post-production are core capability: photo, video and digital, senior-led throughout. For live experiences we own concept, run of show and vendor steering, and execute with vetted production partners on the ground.
Yes. A website is usually the first place a brand's positioning gets tested in public, so we treat it as part of the same work, not a separate line item. That covers structure, content, performance and conversion, senior-led like everything else, either bundled into a broader brand engagement or run as a focused project on its own.
Every project gets a team assembled around the brief: design, production, talent, tech and category experts from a network built over years of working together. You keep one senior point of contact and one chain of accountability. Never more people than the brief needs.
Yes, and we often do. On sponsorship and activation projects KOA typically acts as the brand's lead, steering agencies, partners and vendors toward one coherent result. One accountable lead across all parties is usually exactly what has been missing.
No direct conflicts within an active engagement. Where categories overlap, we agree the boundaries in writing before anything starts, so there is never a question about where loyalty and confidentiality sit. Premium work depends on trust, and we protect it deliberately.
Discretion is standard, not a premium add-on. Briefs, numbers and internal context stay between us, NDAs are signed without friction, and unreleased work is never used for promotion without your explicit sign-off. Much of what KOA delivers is only ever discussed with you.
Reporting is a deliverable, not an afterthought: story-led documentation of what was delivered, what it achieved and what should improve next time. Success metrics are defined with you at kickoff, before the work starts, not after it ends.
You do. On completion and payment, deliverables and their usage rights transfer to you. Where third-party assets, talent or licences are involved, the terms are documented up front, so there are no grey areas later. You own the result, not a dependency on KOA.
You keep something you can run. We build strategy your team can operationalise and hand over the assets, documentation and the reasoning behind the decisions, not just files. Many clients come back for the next project, but the aim is capability that stays with you, not a relationship you are locked into.
Based in Palma de Mallorca, working across DACH and internationally, on site wherever the project happens. Engagements run in English or German, whichever you prefer.